A recently published peer-reviewed article, Sinclair M, Lee NYP, Hötzel MJ, de Luna MCT, Sharma A, Idris M, Islam MA, Iyasere OS, Navarro G, Ahmed AA, Curry M, Burns GL and Marchant JN (2022) Consumer attitudes towards egg production systems and hen welfare across the world, Front. Anim. Sci. 3:995430, reveals a strong preference among egg consumers across six continents for eggs from hens who were not confined to battery cages.